Creators of public opinion
At a time that is characterized by superficiality, new audience habits, and also media practices, these women have found a way to build a different story. The women behind some of the most important media content have been participating in the creation of the overall media agenda for years. And by selecting and presenting carefully chosen topics, they continue to influence public opinion and trends. How have they adapted to the changes and are they aware of their own strength and influence? Do they really have the last word in the decision-making process and where are the limits of their responsibility? What postulates are used in the process of decision-making and definition of media content? What obstacles do they face in order to remain in their positions? These are just some of topics the leading women of the Croatian media are talking about.